Benin Journal of Music and the Arts . May 2026

In recent years, the convergence of culture, digital communication and corporate branding has gained much research interest. The use of cultural resources has become a key communication practice in a competitive environment as organisations look for innovative methods to connect with diverse audiences in a digital space.

This paper investigates the evolution of Nigerian drama as a medium for environmental activism, specifically addressing the ecological disruptions triggered by petroleum extraction in the Niger Delta. Through a comparative textual analysis of J. P.

This study examines how digital transformation is reshaping the performing arts in Nigeria and Africa. It synthesises data on digital infrastructure, distribution channels, production technologies, policy frameworks, and cultural inclusion to assess opportunities and challenges in theatre, live performance, and film. The paper is structured into thematic sections, each grounded in current literature and data.

Traditional Benin dress and accessories constitute one of West Africa's most layered and historically significant systems of cultural expression. Each element of Benin dress - from the coral bead regalia of the Oba to the ceremonial wrappers of titled chiefs and the wedding attire of Benin brides - carries encoded meanings that communicate identity, authority, spirituality, and social hierarchy.

Modern day mass media technologies have significantly diminished the functions of the traditional systems of information sharing, socialising, cultural transfer and the mobilisation of social and political activities in many African societies. The Urhobo of the Niger-Delta have a number of these traditional indigenous systems (or practices) including oral literature, music, drumming, symbolic presentations, markets, village gatherings, and town-criers to perform communication functions within their sociocultural systems.